Meet International FMCG Buyers in Prague
Wabel Prague 2026 is a focused B2B event for FMCG suppliers looking to meet retail buyers, distributors and sourcing teams from across Europe. Taking place in Prague from 16–18 November 2026, the event combines pre-scheduled buyer meetings, category-focused networking, market insights and access to the Needl sourcing platform. For British suppliers, Prague offers a practical opportunity to explore new European retail channels, present innovation and build relationships with buyers looking for new products and reliable supplier partners.
Explore the Wabel Prague 2026 Categories
A focused FMCG business event in the heart of Europe
Wabel Prague 2026 brings together FMCG suppliers and international buyers for three days of curated business meetings, category discovery and networking. The event is designed for suppliers that are ready to expand beyond their home market and present their products to relevant retail and distribution buyers. Each participating company is positioned according to its category, product range and buyer fit, helping conversations start with a clearer business purpose. For British suppliers, the event offers a direct way to explore retail opportunities across Central and Eastern Europe, the Baltics, the Balkans, Scandinavia and wider European markets.
How Wabel meetings work
Wabel events are built around curated B2B meetings. Before the event, each supplier’s company profile, product range and target markets are reviewed so that meetings can be prepared around category relevance and buyer interest. During the summit, suppliers meet buyers in scheduled one-to-one sessions, supported by networking opportunities, market insights and the wider Wabel event programme.
Sales Channels That Deliver Results
Reach your customers through tailored methods that maximize impact and boost sales. Our approach includes direct sales, retail stores, online platforms, and FMCG wholesale suppliers.
Buyers Allies
Trade Agency Allies
Collaborating with the Best
Wabel Insights
The European market offers immense potential for success, with its vast and expanding consumer base. Start building valuable connections today by exploring the leading retailers and distributors in Europe, all of whom have a strong demand for products in the food, beverages, household, beauty, and personal care categories.