We are very pleased to welcome Euromonitor International at this year’s edition of the Wine & Spirits Summit!
They will be sharing exclusive Market Insights on the Wine & Spirits industry.
Here is the program!
Is Coronavirus the End for Craft Beer and Spirits?
COVID-19’s devastating effect on bars and pubs will last far beyond initial lockdowns, as will changes in purchasing behavior. The on-trade is highly important to craft – for sales, brand equity, and innovation. Most micro-producers previously followed a taproom-orientated business model, but direct-to-consumer sales have proved a vital lifeline during the lockdown. Maintaining a diversified approach could provide resilience as the period of uncertainty continues. However, with consumers across markets trading down in their drinking choices, where does craft fit in?
About the speaker:
Anna is responsible for producing insightful content as well as striving to enhance Euromonitor International’s Alcoholic Drinks research. Her role includes analyzing and presenting key findings, producing comprehensive global briefings on key industry themes, and responding to both client and press queries. Anna’s insights have been regularly quoted by mainstream media and leading industry publications.
Beverages markets’ changing landscape in Europe in 2020 and beyond
Changing consumers’ needs in light of COVID-19 are creating new opportunities for beverages in the retailing space in Europe. At the same time, this also generates challenges around reduced social gathering occasions and affordability of products in times of pandemic and economic recession. Yet it appears that the previously ongoing trends of health and wellness, functionality and sustainability have been accelerated by the pandemic in Western Europe, whilst indulgence and large volume seem to be the key trend in 2020 in Eastern Europe.
In the alcoholic drinks space (wine, beer, spirits), the extended phases of lockdown around Europe and the on-trade closure have negatively impacted the performance of the industry. Moreover, the transfer from HORECA consumption occasions into the at-home space appears to be more prevalent in Western Europe than in Eastern Europe.
This presentation considers the impact of COVID-19 on the beverages market in Europe, the implication on new shopping habits, and potential recovery scenarios.
About the speaker:
Nina is a research analyst in the Drinks and Tobacco team at Euromonitor International in London, UK. She is responsible for producing strategic and insightful content and research on Western European markets. Her scope of analysis encompasses hot drinks, soft drinks, alcoholic drinks, tobacco and cannabis. He role includes regularly presenting her key findings, insights and forecasts to FMCG clients, overseeing the research projects of in-country analysts, producing regional reports and company profiles and responding to both client and press queries.