WABEL NEWS

Face to face meeting at the Wabel Frozen Summit 2015

Wabel partner IRI's new "Private Label in Western Economies" study reports that the European private label value market share has fallen by 0.6 points to 38.3% in 2015. France shows the highest decrease in market share although the private label value share remains high (34.1%), and the UK scores best with an increase of 0.4 points bringing its value share to 51.8%. 

Innovations in private label are taking on board ethnic tastes, such as Latin American and North African flavours, highlighted Manon Dupres from Mintel at Wabel’s recent Grocery Summit during her conference on the latest trends. And clearly illustrating this trend, as well as others, is the following selection of new private label seasonings put together by Mintel for Wabel.

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